As a boutique consulting firm, we focus our efforts on serving a few key industries where our past experience gives us the depth needed to generate robust growth insight
Distributed Healthcare
Healthcare is where we got our start. The dynamics of distributed healthcare are unique to the industry and very different from health systems, pharma and the payer dynamics. National or regional footprint expansion, sales & referral marketing, growth in a highly competitive and fundamentally price-taker environment all make for a challenging but exciting opportunity for growth.
Manufacturing & Distribution
Over the years, we've worked with multiple manufacturing and distribution companies on market definition, customer segmentation and sales strategy. The core challenge in the industry is centered around value-add innovation - how to move out of commoditization by focusing on the attributes that customers care the most about. Healthy insights has deep experience in customer segmentation and value mapping - working with organizations to prioritize and target these customers for growth.
Business Services
B2B and Professional Services are the core value driver for growth in the US today. While operational and product excellence can often only be "won" by a few organizations in an industry, B2B organizations compete by focusing on customer needs. Healthy Insights works with B2B companies as they evolve their value proposition, from that initial core customer to the adjacent customers where new growth opportunity exists (without getting too far outside your core).
